Cover Image

How brands become icons : the principles of cultural branding /

Main Author: Holt, Douglas B
Published: Massachusetts: Harvard Business School Publishing, 2003.
Subjects:
Popular culture
Brand name products
Business names

PERPUSTAKAAN KOMUNITI PJ

Call Number: 658.827 HOL
Accession Item Category Format Status Notes
00181911 PINJAMAN BUKU AVAILABLE

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