Cover Image

The gender intelligent retailer : discover the connection between women consumers and business growth /

Main Author: Thomas Yaccato, Joanne, 1957-
Other Authors: McSweeney, Sean
Published: Ontario: John Wiley & Sons Canada, Ltd., 2008.
Subjects:
Selling -- > Psychological aspects
Marketing -- > Psychological aspects
Target marketing
Women consumers
Physical Description:285p.; 24cm.
ISBN:0470841028
9780470841020

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