Search Results - "Marketing -- Management --"

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Managing customer value : one stage at a time / Dilip Soman, Sara N-Marandi.

by Soman, Dilip
Published 2010

Subjects: '; “...Marketing -- Management...”

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The Ultimate CRM handbook : strategies and concepts for building enduring customer loyalty and profitability / (edited ) by John Freeland.

Published 2003

Subjects: '; “...Brand name products -- Marketing -- Management...”

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Tactical transparency : how leaders can leverage social media to maximize value and build their brand / Shel Holtz, Johyn C. Haven ; foreword by Lynne d Johnson.

by Holtz, Shel
Published 2009

Subjects: '; “...Internet marketing -- Management...”