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Value merchants : demonstrating and documenting superior value in business markets / James C. Anderson, Nirmalya Kumar, James A. Narus.
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Anderson, James C., 1953-
Published 2007
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Perpustakaan Komuniti Petaling Jaya
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600 - Technology
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Anderson, James C., 1953-
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Kumar, Nirmalya
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Narus, James
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